The "Dark Side" of Digital Product Upgrades
Companies can constantly release improved products to capture value from digital innovations, but there is a ‘dark side’ to doing so. A study by SMU Associate Professor of Strategy and Entrepreneurship Chen Liang and his co-researchers argues that while product upgrades are intended to capture value...
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| Main Authors: | , |
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| Format: | text |
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Institutional Knowledge at Singapore Management University
2023
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/research_infographics/14 https://ink.library.smu.edu.sg/context/research_infographics/article/1014/viewcontent/14._The_Dark_Side_of_Digital_Product_Upgrades.pdf |
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| Institution: | Singapore Management University |