Understanding Customer Satisfaction Feedback in an IT Outsourcing Company: A Case Study on the Insigma Hengtian Company
To reduce budget and improve competitive power, some companies would outsource their information technology (IT) functions to a third-party company referred to as an IT outsourcing company. After an outsourcing company completes a project, it would collect feedback from the customer. Analyzing this...
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Main Authors: | XIA, Xin, David LO, TANG, Jingfan, LI, Shanping |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2015
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Subjects: | |
Online Access: | https://ink.library.smu.edu.sg/sis_research/3093 |
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Institution: | Singapore Management University |
Language: | English |
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