Assessing Consumers’ Perceptions of Packaging Attributes and Packaging Label of Community’s ‘Green’ Chili (Pepper) Products in Thailand
© 2018, Springer International Publishing AG, part of Springer Nature. This study aims to assess and identify the key factors that contribute in developing packaging attributes and label information of ‘green’ chili pepper products of farmers’ community enterprises to make them more appealing to con...
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Main Authors: | Jakkreeporn Sannork, Aree Wiboonpongse, Tzong Ru Lee |
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Format: | Book Series |
Published: |
2018
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Subjects: | |
Online Access: | https://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=85043985895&origin=inward http://cmuir.cmu.ac.th/jspui/handle/6653943832/58594 |
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Institution: | Chiang Mai University |
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