PROPOSE MARKETING STRATEGY FOR PT. BERCA MANDIRI PERKASA TO INCREASE MATERIAL HANDLING PRODUCT SALES IN BATAM BRANCH
PT. Berca Mandiri Perkasa (PT. BMP) is one of the largest distributor companies for industrial tools. Forklift is the main product that is marketed by PT. BMP with Mitsubishi and Nichiyu brands. This company has many branches and depots spread throughout Indonesia. Along with the increasing growth o...
Saved in:
| Main Author: | |
|---|---|
| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/26818 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |