BUILDING A MARKETING STRATEGY FOR PT DIRGANTARA INDONESIA TO STABILIZE AND INCREASE SALES HELICOPTER AREA MILITARY

The competition level of companies in the aviation world is getting tougher with the introduction of the free trade era, such as AFTA (Asia Free Trade Area), APEC (Asia Pacific Economic Cooperation), NAFTA (North American Free Trade Area) and the ASEAN Economic Community or MEA. such as Airbus, B...

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Bibliographic Details
Main Author: Imam Mukhofa, M
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/36618
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Institution: Institut Teknologi Bandung
Language: Indonesia

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