IMPACT OF DIGITAL SUPPLY CHAIN- INCREASING COMPETITIVE ADVANTAGE AND SUSTAINABILITY OF STARBUCKS
The paper focuses on the goal of identifying a correlation between the implementation of digital supply chain of a specific multinational chain of coffeehouses and roasteries and its increase of sustainability and competitive advantage. Hence, the paper could offer a deeper understanding on the im...
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Main Author: | Mark, Amanda |
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Format: | Final Project |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/61045 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |
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