ANALYZING THE EFFECTIVENESS OF SOCIAL MEDIA MARKETING IN PT PRIMAJASA

Nowadays, social media is the future of branding in marketing. Social media is used as the main tool in marketing to tell the product review to convey customer engagement. Social media in the digital area is a platform to conduct interaction and information together to accomplish business goals....

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Bibliographic Details
Main Author: Rizky Fakhri, Muhammad
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/66957
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Institution: Institut Teknologi Bandung
Language: Indonesia

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