PROPOSED MARKETING STRATEGY OF NEW PRODUCT: CASE OF ANTI-INFLAMMATORY HERBAL MEDICINE FOR GANESHFIT COMPANY
Herbal medicines are growing in the global market as global health awareness is increasing. This development is also evident in the herbal medicine market in Asia and Southeast Asia. The global market potential of this herbal medicine also has an impact on the development of the product market in...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/67805 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |