MARKETING AND BUSINESS STRATEGY FOR SMES IN THE HOSPITALITY INDUSTRY DURING THE COVID-19 PANDEMIC IN INDONESIA
In Wuhan, China, COVID-19 was first identified as pneumonia with an unknown origin. In March 2020, the WHO declared the COVID-19 outbreak to be a pandemic. Many nations have responded to this by implementing border closures, lockdowns, and social segregation programs. As a result, the world economy...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/68166 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |
