PROPOSED MARKETING STRATEGY FOR SUSTAINABLE GROWTH OF PERSIB OFFICIAL STORE

Indonesia is one of the countries with the most people, and it is also one of the countries that loves football the most. Indonesia's football market is very big, and football has become a big business there. PT Persib Bandung Bermatabat is in charge of the football club Persib Bandung, which i...

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Bibliographic Details
Main Author: Wijaya Umar, Rendy
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/70635
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Institution: Institut Teknologi Bandung
Language: Indonesia

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