HOW TO IDENTIFY VIEWER SPENDING INTENTION AND HAPPINESS IN LIVESTREAMING: VIEWERS' PERSPECTIVE ON CONTENT CREATORS
Recently, livestreaming has emerged as a widely embraced method of generating digital material, with specific individuals referred to as livestreamers attaining substantial fame and exerting significant influence. There are big gaps in live streaming by content creator researchers in journals. To fi...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/79466 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |