PENGARUH E-WOM, RELATIONSHIP QUALITY, DYNAMIC CAPABILITY, RELATIONSHIP COMMITMENT TERHADAP RELATIONSHIP CONTINUITY( Studi Pada B2B franchise Sempoa SIP di Surabaya)
Penelitian ini bertujuan untuk mengetahui pengaruh e-wom,relationship quality, dynamic capability, relationship commitment terhadap relationship continuity. Penelitian ini menggunakan kuesioner dalam pengambilan data primer dan pendekatan kuantitatif dengan menggunakan Partial Least square (PLS)....
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| Format: | Theses and Dissertations NonPeerReviewed |
| Language: | Indonesian Indonesian Indonesian Indonesian |
| Published: |
2019
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| Online Access: | http://repository.unair.ac.id/85825/1/B.%20204-19%20Pus%20p%20ABSTRAK.pdf http://repository.unair.ac.id/85825/2/B.%20204-19%20Pus%20p%20DAFTAR%20ISI.pdf http://repository.unair.ac.id/85825/3/B.%20204-19%20Pus%20p%20DAFTAR%20PUSTAKA.pdf http://repository.unair.ac.id/85825/4/B.%20204-19%20Pus%20p.pdf http://repository.unair.ac.id/85825/ http://lib.unair.ac.id |
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| Institution: | Universitas Airlangga |
| Language: | Indonesian Indonesian Indonesian Indonesian |