Speak Mandarin campaign in the 21st century : examining the awareness and attitudes of NTU undergraduates.

Examination of two research areas: awareness and attitudes of a fragmented yet vital public of the 1979-launched annual Speak Mandarin Campaign (SMC), which is designed to promote Mandarin in place of dialects and subsequently to encourage English-speaking Chinese to learn Mandarin.

محفوظ في:
التفاصيل البيبلوغرافية
المؤلف الرئيسي: Foo, Sheryl Yunwen.
مؤلفون آخرون: Xu, Xiaoge
التنسيق: Final Year Project
منشور في: 2008
الموضوعات:
الوصول للمادة أونلاين:http://hdl.handle.net/10356/1102
الوسوم: إضافة وسم
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الوصف
الملخص:Examination of two research areas: awareness and attitudes of a fragmented yet vital public of the 1979-launched annual Speak Mandarin Campaign (SMC), which is designed to promote Mandarin in place of dialects and subsequently to encourage English-speaking Chinese to learn Mandarin.