A descriptive study of publicity efforts by non-profit organisations in Singapore, inclusive of a special event for the Singapore film commission.
The project studies the use of publicity techniques and specifically the tool of event management in achieving the objectives of non-profit organisations such as the SFC.
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| Main Authors: | , |
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| Other Authors: | |
| Format: | Final Year Project |
| Published: |
2008
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/1317 |
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| Institution: | Nanyang Technological University |