Differential effects of message framing on obesity policy support between democrats and republicans
This study tests whether gain- and loss-framed messages about establishing obesity-reducing policies have different persuasive effects on Republicans and Democrats. In a randomized between-subject experiment, participants (N = 384) read a message emphasizing either benefits to a society by establish...
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Main Authors: | Lee, Tae Kyoung, Kim, Hye Kyung |
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Other Authors: | Wee Kim Wee School of Communication and Information |
Format: | Article |
Language: | English |
Published: |
2020
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Subjects: | |
Online Access: | https://hdl.handle.net/10356/142805 |
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Institution: | Nanyang Technological University |
Language: | English |
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