"Who wants to be a TV star?" : labor market impact of CEO's media visibility
Does media exposure enhance a CEO's career path further down the road? This paper investigates the impact of media visibility on CEO labour market movements. We utilise the Nielsen Company viewership figures on a sample of 10,133 CNBC interviews by 3,735 unique CEO-firm combinations over the 19...
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Main Authors: | Goh, Cai Yun, Gan, David Zheren, Wong, Kenn Kee Wen |
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Other Authors: | Nanyang Business School |
Format: | Final Year Project |
Language: | English |
Published: |
2012
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/48265 |
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Institution: | Nanyang Technological University |
Language: | English |
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