A study on customer satisfaction in the retail sector.

This project provides a study on customer satisfaction in the retail sector. The purpose of this research is to determine the importance of the identified set of factors, measure the level of customer satisfaction and identify factors, which require further improvement.

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書目詳細資料
Main Authors: Lim, Caroline Wei Ping., Tang, Chiew Hong., Yeo, Serene Chay Tian.
其他作者: Lee, Pui Mun
格式: Final Year Project
出版: 2008
主題:
在線閱讀:http://hdl.handle.net/10356/8679
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機構: Nanyang Technological University