The impact of implicit theories on responses to problem-solving print advertisements
10.1016/j.jcps.2008.04.011
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sg-nus-scholar.10635-438522023-10-29T22:53:44Z The impact of implicit theories on responses to problem-solving print advertisements Hung, I.W. Wyer Jr., R.S. MARKETING 10.1016/j.jcps.2008.04.011 Journal of Consumer Psychology 18 3 223-235 2013-10-09T02:46:56Z 2013-10-09T02:46:56Z 2008 Article Hung, I.W., Wyer Jr., R.S. (2008). The impact of implicit theories on responses to problem-solving print advertisements. Journal of Consumer Psychology 18 (3) : 223-235. ScholarBank@NUS Repository. https://doi.org/10.1016/j.jcps.2008.04.011 10577408 http://scholarbank.nus.edu.sg/handle/10635/43852 000259158100011 Scopus |
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National University of Singapore |
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NUS Library |
| continent |
Asia |
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Singapore Singapore |
| content_provider |
NUS Library |
| collection |
ScholarBank@NUS |
| description |
10.1016/j.jcps.2008.04.011 |
| author2 |
MARKETING |
| author_facet |
MARKETING Hung, I.W. Wyer Jr., R.S. |
| format |
Article |
| author |
Hung, I.W. Wyer Jr., R.S. |
| spellingShingle |
Hung, I.W. Wyer Jr., R.S. The impact of implicit theories on responses to problem-solving print advertisements |
| author_sort |
Hung, I.W. |
| title |
The impact of implicit theories on responses to problem-solving print advertisements |
| title_short |
The impact of implicit theories on responses to problem-solving print advertisements |
| title_full |
The impact of implicit theories on responses to problem-solving print advertisements |
| title_fullStr |
The impact of implicit theories on responses to problem-solving print advertisements |
| title_full_unstemmed |
The impact of implicit theories on responses to problem-solving print advertisements |
| title_sort |
impact of implicit theories on responses to problem-solving print advertisements |
| publishDate |
2013 |
| url |
http://scholarbank.nus.edu.sg/handle/10635/43852 |
| _version_ |
1781411228471525376 |