Congruency of scent and music as a driver of in-store evaluations and behavior
10.1016/S0022-4359(01)00042-2
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2013
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sg-nus-scholar.10635-451332023-10-29T23:09:38Z Congruency of scent and music as a driver of in-store evaluations and behavior Mattila, A.S. Wirtz, J. MARKETING 10.1016/S0022-4359(01)00042-2 Journal of Retailing 77 2 273-289 2013-10-10T05:29:53Z 2013-10-10T05:29:53Z 2001 Article Mattila, A.S., Wirtz, J. (2001). Congruency of scent and music as a driver of in-store evaluations and behavior. Journal of Retailing 77 (2) : 273-289. ScholarBank@NUS Repository. https://doi.org/10.1016/S0022-4359(01)00042-2 00224359 http://scholarbank.nus.edu.sg/handle/10635/45133 000169128900006 Scopus |
| institution |
National University of Singapore |
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NUS Library |
| continent |
Asia |
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Singapore Singapore |
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NUS Library |
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ScholarBank@NUS |
| description |
10.1016/S0022-4359(01)00042-2 |
| author2 |
MARKETING |
| author_facet |
MARKETING Mattila, A.S. Wirtz, J. |
| format |
Article |
| author |
Mattila, A.S. Wirtz, J. |
| spellingShingle |
Mattila, A.S. Wirtz, J. Congruency of scent and music as a driver of in-store evaluations and behavior |
| author_sort |
Mattila, A.S. |
| title |
Congruency of scent and music as a driver of in-store evaluations and behavior |
| title_short |
Congruency of scent and music as a driver of in-store evaluations and behavior |
| title_full |
Congruency of scent and music as a driver of in-store evaluations and behavior |
| title_fullStr |
Congruency of scent and music as a driver of in-store evaluations and behavior |
| title_full_unstemmed |
Congruency of scent and music as a driver of in-store evaluations and behavior |
| title_sort |
congruency of scent and music as a driver of in-store evaluations and behavior |
| publishDate |
2013 |
| url |
http://scholarbank.nus.edu.sg/handle/10635/45133 |
| _version_ |
1781411352836833280 |