Customer Satisfaction and Stock Returns Risk
Over the past decade, several studies have argued that customer satisfaction has high relevance for financial markets because it has a significant impact on stock returns. However, little attention has been given to understanding the impact of customer satisfaction on the risk of stock returns. The...
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Main Authors: | TULI, Kapil R., Bharadwaj, Sundar G. |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2009
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Subjects: | |
Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/1056 https://ink.library.smu.edu.sg/context/lkcsb_research/article/2055/viewcontent/jmkg.73.6.pdf |
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Institution: | Singapore Management University |
Language: | English |
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