Demand Forecasting Using a Growth Model and Negative Binomial Regression Framework
In this paper, we look at demand forecasting by using a growth model and negative binomial regression framework. Using cumulative sales, we model the sales data for different wristwatch brands and relate it to their sales and growth characteristics. We apply clustering to determine the distinctive c...
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Main Authors: | ONG, Cally Yeru, CHOY, Murphy, CHEONG, Michelle L. F. |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2013
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Subjects: | |
Online Access: | https://ink.library.smu.edu.sg/sis_research/1675 https://ink.library.smu.edu.sg/context/sis_research/article/2674/viewcontent/DemandForecasting_GrowthModel_SAS_2013_av.pdf |
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Institution: | Singapore Management University |
Language: | English |
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