PageSense: Toward stylewise contextual advertising via visual analysis of web pages
The Internet has emerged as the most effective and a highly popular medium for advertising. Current contextual advertising platforms need publishers to manually change the original structure of their Web pages and predefine the position and style of embedded ads. Although publishers spend significan...
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| Main Authors: | , , , , |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
2018
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/sis_research/6306 https://ink.library.smu.edu.sg/context/sis_research/article/7309/viewcontent/PageSense_Toward_Stylewise_Contextual_Advertising_via_Visual_Analysis_of_Web_Pages.pdf |
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| Institution: | Singapore Management University |
| Language: | English |