Creators and backers in rewards-based crowdfunding: Will incentive misalignment affect Kickstarter's sustainability?
Incentive misalignment in rewards-based crowd-funding occurs because creators may benefit disproportionately from fundraising, while backers may benefit disproportionately from the quality of project deliverables. The resulting principal-agent relationship means backers rely on campaign information...
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| Main Authors: | , , |
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| Format: | text |
| Language: | English |
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Institutional Knowledge at Singapore Management University
2021
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/sis_research/6850 https://ink.library.smu.edu.sg/context/sis_research/article/7853/viewcontent/Creators_0639_2021_pvoa.pdf |
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| Institution: | Singapore Management University |
| Language: | English |