Business Landscaping for Strategic Advantage: Evidence from a Multi-Sector Study
This paper sets out to make a significant contribution to research both by introducing a quantitative approach to landscaping the intensity of industry competition, and then demonstrating its applicability using cross-industry data. The underlying framework is Porter's Five Forces Model, which...
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Main Authors: | SUWARDY, Themin, Ratnatunga, Janek |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2014
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Subjects: | |
Online Access: | https://ink.library.smu.edu.sg/soa_research/1373 |
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Institution: | Singapore Management University |
Language: | English |
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