A PROPOSED MARKETING STRATEGY FOR BTN PRIORITAS TO INCREASE SALES

BTN Prioritas is a funding unit that formed to provide exclusive services for special customers of Bank BTN, every year BTN Prioritas contributes to Bank BTN's profits in the form of Third Party Funds and Fee Based Income which formed from the sales of wealth products. However, the sales of wea...

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Bibliographic Details
Main Author: Tyas Pramesti, Clarissa
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/60943
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Institution: Institut Teknologi Bandung
Language: Indonesia

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