DESIGN THINKING IMPLEMENTATION AND INTEGRATED MARKETING CHANNEL STRATEGY ON DIGITAL PLATFORM FOR SME
The development of digital technology is very common at this time, the development of digital technology does not only attack aspects of life at the individual level but also has an impact on the business sector itself, not least how digital technology is able to change various things in the banking...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/63565 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |