EVALUATING IMPLEMENTATION OF DIGITAL INBOUND MARKETING METHODS FOR INDONESIAN MSME BUSINESS

The increasingly massive development of the internet in Indonesia makes a change from consumer buying behavior to relying more on the internet as their buying media. This is supported when pandemic Covid-19 occurs which limits the movement of people. But unfortunately, the increase diverged with...

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Bibliographic Details
Main Author: Dwi Aditya N., Bambang
Format: Theses
Language:Indonesia
Subjects:
Online Access:https://digilib.itb.ac.id/gdl/view/63924
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Institution: Institut Teknologi Bandung
Language: Indonesia

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