PROPOSED SOCIAL MEDIA MARKETING CONTENT STRATEGY THROUGH INSTAGRAM TO INCREASE SALES PERFORMANCE OF FASHION BUSINESS (CASE STUDY: DMC.ID)

Dress Me Chic (DMC) is an online business, engaged in the fashion industry. DMC focuses on fast fashion selling Excess Clothing from Exports which exists to help women’s problems mainly in satisfying their basic needs, especially in fashion. DMC provides a wide variety of products to mix and match w...

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Bibliographic Details
Main Author: Hanum Kusuma Putri, Rahma
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/71118
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Institution: Institut Teknologi Bandung
Language: Indonesia

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