THE INFLUENCE OF VOICE-BASED DIGITALASSISTANT ADOPTION, TRUST, AND PERCEIVED PRIVACY RISK ON CONSUMERSâ SATISFACTION - EVIDENCE FROM SOUTHEAST ASIAN COUNTRIES
Voice-based digital assistants (VBDAs) have been increasingly utilised, creating satisfaction amongst consumers. Psychological factors such as trust have shown detrimental factors on adopting technology. The impact of this phenomena when perceived privacy risks are involved has not yet been studied....
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/72143 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |