NEW PRODUCT DEVELOPMENT USING DESIGN THINKING FOR FASHION BAG PRODUCT (CASE STUDY: BEYOND)
A business must create a product that can fulfil customers’ needs and preferences to increase the customers purchase decisions. To do a new product development process for a fashion bag product that can fulfil customers’ needs and preferences, the process is conducted using design thinking. It begin...
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Main Author: | Bramasti Khalisa, Naura |
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Format: | Final Project |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/75685 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |
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