PROPOSED IMPROVEMENTS OF MARKETING AND SALES STRATEGY TO INCREASE THE SALES OF SYNTHESIS HUIS RESIDENCE BY PT SYNTHESIS KARYA PRATAMA (REAL ESTATE DEVELOPMENT COMPANY)

This study objective is to improve the Marketing and Sales Strategy and investigate the factors influencing the sales performance of the Synthesis Huis project by PT Synthesis Karya Pratama. The investigation began by identifying the primary issue of unachieved sales targets, with only 64 out o...

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Bibliographic Details
Main Author: Galih Saputri, Anita
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/85875
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Institution: Institut Teknologi Bandung
Language: Indonesia

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