A marketing plan for Alaska Yoghurt Drink
The yoghurt industry has always been divided into two distinct categories set or spoonable yoghurt and yoghurt drinks. The latter is considered to still be a young and developing category, with few players actually participating in the manufacturing and selling of the product. At present there is a...
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| Main Authors: | , , |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2011
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| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/etd_bachelors/18124 |
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| Institution: | De La Salle University |
| Language: | English |