A study on the impulsive buying behavior of selected students at De La Salle University-Manila
This study described the impulse buying behavior of selected college students at De La Salle University-Manila and explored whether self-esteem and gender affect the said behavior. A multi-method approach was conducted in this study using a descriptive correlational research design. Participants wer...
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| Main Authors: | , , |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2008
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| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/etd_bachelors/7457 |
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| Institution: | De La Salle University |
| Language: | English |
