Young entrepreneurs in the local food & beverage industry: a comparative study
This paper presents four case studies on two male and two female entrepreneurs in the local F&B industry. Their motivation for venturing into and staying in the industry were explored. The study also seeks to identify any differences in the motivation of the sexes.
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Main Authors: | Chan, Mi Ki., Lee, See Li., Wee, Marion Jia Yunn. |
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Other Authors: | Wee, Beng Geok |
Format: | Final Year Project |
Published: |
2008
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/10317 |
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Institution: | Nanyang Technological University |
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