Travel products/services : an online perspective.
This research focuses on the implications of the Internet on the travel industry. Essentially, it seeks to explore the feasibility of setting up a Web presence by examining the receptivity of consumers in purchasing travel products/services online in addition to studying the various motivations and...
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Main Authors: | Chew, Siew Cher., Foo, Siew Yuen., Ho, Eunice Lee Fong. |
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Other Authors: | Tan, Thomas Tsu Wee |
Format: | Final Year Project |
Published: |
2008
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/8452 |
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Institution: | Nanyang Technological University |
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