Boosting babies: Singapore’s drive to raise birth rates
The Boosting Babies case is a persuasion case that demonstrates the interweaving of source, receiver and context that persuaders must grapple with as they try to change attitudes and actions. It raises a dilemma faced in Singapore and many other developed nations around the world where fewer young p...
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| Main Author: | |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
2012
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/cases_coll_all/13 https://cmp.smu.edu.sg/case/1851 |
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| Institution: | Singapore Management University |
| Language: | English |