Creative Performance in Facebook Applications: Relation-specificity and Competitive Advantage
A fundamental question in the strategy literature is how sustainable competitive advantage can be generated within one firm yet difficult to copy by another. We offer one solution by way of relation-specific performance developed in creative projects – where individuals involved have significant lat...
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| Main Authors: | , |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
2011
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/3166 |
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| Institution: | Singapore Management University |
| Language: | English |