The SAGE Encyclopedia of Corporate Reputation

The SAGE Encyclopedia of Corporate Reputation

What creates corporate reputations and how should organizations respond? Corporate reputation is a growing research field in disciplines as diverse as communication, management, marketing, industrial and organizational psychology, and sociology. As a formal area of academic study, it is relatively y...

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書目詳細資料
Main Authors:	CARROLL, Craig E., BARNETT, Michael L., CHONG, Mark, DEEPHOUSE, David L., EINWILLER, Sabine, GARDBERG, Naomi A., OLEGARIO, Rowena, ROUSH, Chris
格式:	text
語言:	English
出版:	Institutional Knowledge at Singapore Management University 2016
主題:	Corporate Reputation Business and Corporate Communications
在線閱讀:	https://ink.library.smu.edu.sg/lkcsb_research/5001 https://search.library.smu.edu.sg/primo-explore/fulldisplay?docid=SMU_ALMA5163839560002601&context=L&vid=SMU_NUI&search_scope=Everything&tab=default_tab&lang=en_US
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