An economic analysis of rebates conditional on positive reviews
Strategic sellers on some online selling platforms have recently been using a conditional-rebate strategy to manipulate product reviews under which only purchasing consumers who post positive reviews online are eligible to redeem the rebate. A key concern for the conditional rebate is that it can ea...
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Main Authors: | CHEN, Jianqing, GUO, Zhiling, HUANG, Jian |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2021
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Subjects: | |
Online Access: | https://ink.library.smu.edu.sg/sis_research/6810 https://ink.library.smu.edu.sg/context/sis_research/article/7813/viewcontent/An_Economic_Analysis_of_Rebates.pdf |
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Institution: | Singapore Management University |
Language: | English |
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