ANALYZING THE FACTORS WHICH INFLUENCE INDONESIAN CUSTOMERS TO COME TO ORGANIC FOOD RESTAURANTS
The consumption of organic foods is increasing in Indonesia, and with it, the presence of organic food restaurants. The purpose of this thesis was to examine the factors which influence the Indonesian customers’ intention to come to organic food restaurants. The result of this study stated that h...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/50439 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |