PROPOSED MARKETING STRATEGY FOR IMPROVING SALES IN HANDICRAFT BUSINESS SECTOR (CASE STUDY: TOKO LEMPUNG)
Badan Ekonomi Kreatif (BEKRAF) presented the result of Indonesia Gross Domestic Product (GDP) in 2019 where the Indonesia Economy Creative had succeeded in contributing 11% or equivalent to 1,200 trillion rupiahs to the total national GDP. The data increased significantly each year since 210, which...
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| Format: | Theses |
| Language: | Indonesia |
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| Online Access: | https://digilib.itb.ac.id/gdl/view/50550 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |