PROPOSED BUSINESS STRATEGY: CAPTURING OPPORTUNITIES IN EPOXY BUSINESS ON INDONESIA (A CASE STUDY OF PT.SUMBER MUKTI JAYA MAKMUR)
PT. Sumber Mukti Jaya Makmur is a construction company engaged in painting buildings, machinery and pipes, established since 1991 in Purwakarta area. As the demand for painting increased not only in ordinary painting but more specifically on floor coatings or so-called floor epoxy, on this occasion,...
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| Format: | Theses |
| Language: | Indonesia |
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| Online Access: | https://digilib.itb.ac.id/gdl/view/53380 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |