THE CORRELATION BETWEEN CREDIBILITY AND INTENTION TO FOLLOW TRAVEL BLOGGER’S INSTAGRAM

THE CORRELATION BETWEEN CREDIBILITY AND INTENTION TO FOLLOW TRAVEL BLOGGER’S INSTAGRAM

Traveling is one of the most favorite activities that people do these days. These travelers usually read the reviews online and search for a certain places through the Internet. Since most people believe third party review, many brands or companies hire certain influencers who have a suitable backgr...

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Bibliographic Details
Main Author: G A Widya Pramesti Arimartha, I
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/64684
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Institution: Institut Teknologi Bandung
Language: Indonesia

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