PROPOSED MARKETING STRATEGY TO ENTER B2C MARKET FOR GENERAL SUPPLIER & CONTRACTOR COMPANY (STUDY CASE: PT ELINCOM SUKSES ABADI)
Procurement of Goods and Services is a procurement activity in acquiring goods and services whose process begins with planning needs and ends with completing all operations to obtain goods or services. In the manufacturing industry, Suppliers or vendors play a significant role by providing and selli...
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| Format: | Theses |
| Language: | Indonesia |
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| Online Access: | https://digilib.itb.ac.id/gdl/view/67276 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |