A conceptual validation of Sherif's trichotonomy on the latitudes (zones) of acceptance, neutrality and rejection as applied to marketing-related issues
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| Main Authors: | , |
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| Format: | text |
| Published: |
Animo Repository
1999
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| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/faculty_research/9828 |
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| Institution: | De La Salle University |