Finding the right franchise opportunity - a framework to increase the success rate of a franchise opportunity.
Development of a framework through exploratory research and valuable insights from industry experts and academics, to find the right franchise opportunity for a potential franchisee by increasing the success rate.
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Main Authors: | Chua, Ivor Tjun Tat., Goh, Huimei., Poh, Angel Huiqin. |
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Other Authors: | Choo, Clive Wee Ee |
Format: | Final Year Project |
Published: |
2008
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/10128 |
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Institution: | Nanyang Technological University |
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