“This Will Blow Your Mind”: examining the urge to click clickbaits
Purpose: Integrating the uses and gratifications (U&G) theory, the notion of information richness and personal epistemology framework, the purpose of this research is to propose and empirically validate a framework which specifies Internet users' urge to click clickbaits. Design/methodology...
Saved in:
| Main Authors: | , , |
|---|---|
| Other Authors: | |
| Format: | Article |
| Language: | English |
| Published: |
2022
|
| Subjects: | |
| Online Access: | https://hdl.handle.net/10356/154916 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Nanyang Technological University |
| Language: | English |