How Do Gain-Loss Frames and Cultural Arguments Persuade? Designing Effective Messages to Weaken College Students? Binge-Drinking Intentions
10.1080/10810730.2024.2318263
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| Main Authors: | , |
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| Format: | Article |
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Taylor & Francis
2024
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| Online Access: | https://scholarbank.nus.edu.sg/handle/10635/248247 |
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| Institution: | National University of Singapore |