Digital transformation in Singapore’s MICE industry
When business ground to a pandemic-induced halt in February 2020, the Singapore Association of Convention & Exhibition Organisers & Suppliers (SACEOS) immediately got to work to keep the country’s Meetings, Incentives, Conferences and Exhibitions (MICE) industry afloat. In the first month, i...
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| Main Authors: | , |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
2016
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/ami/210 https://ink.library.smu.edu.sg/context/ami/article/1199/viewcontent/13_AMI19_Reaper.pdf |
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| Institution: | Singapore Management University |
| Language: | English |