The Determinants of Monetary Value of Virtual Goods: An Empirical Study for a Cross-section of MMORPGs
This study investigates the monetary value of virtual goods in the context of 24 most popular massively multiplayer online role-playing games (MMORPGs). Building on classic economic theory, we approach this issue through a combination of experimentation and cross-sectional time series data analysis....
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Main Authors: | QIU-HONG WANG, Mayer-Schonberger, Viktor, YANG, Xue |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2013
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Subjects: | |
Online Access: | https://ink.library.smu.edu.sg/sis_research/3220 |
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Institution: | Singapore Management University |
Language: | English |
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